Nine AM Colombian Coffee Shop is a responsibly sourced and sustainable shop that sells branded products such as whole and ground coffee beans, packaged cold brew in both retail stores and their own cafes, and merchandise such as apparel and reusable coffee cups.  

I wanted to create a brand that would draw in a younger audience. Even though each package design holds lots of complex information about each blend and the origin of the beans, I didn’t want it to come off as intimidating or off-putting. I wanted to use bright colors and bubbly, friendly fonts to create a warm and inviting brand. The colors themselves are pulled from the Colombian flag, indicating where this brand originates from, and the vibrancy of the color palette helps to add to the friendly, inviting feeling of the brand.